Dermis

The call is
booked.

Pre-call briefing · 7:14 · Wistia · WISTIA_VIDEO_ID_1_PRECALL

No demo unless you ask. This is a conversation.

Two clinic owners.
One conversation.

I.

The plateau

Rebook rate under 45%.
Revenue's flat. You're paying for acquisition, not retention.

· Rebook rate under 45%
· Flat revenue, 2+ quarters
· Facebook ads filling the diary
II.

The scale-up

It works because you built it.
Opening site two means the playbook needs to live in software, not your head.

· Opening room/site two
· Ops wants a system, not a spreadsheet
· Planning 2–5× in 18 months

“Another SaaS promising the world. Prove it.”

Every clinic has been burned before.
We won't tell you we're different. We'll show you.

+42%
Median repeat visit rate
across 120 clinics, 90 days
73%
Patient app adoption
within 14 days of invite
£18.4k
Revenue / month
median mid-size clinic, 6mo
−31%
Churn reduction
active members YoY
2.3M
patient visits tracked across the platform

“We stopped running discount Facebook ads in month two. Repeat bookings filled the diary instead — I'd forgotten what a full week of retail-price patients looked like.”

PK
Priya Kapoor
Owner, Skin & Co., Brighton
Video testimonial
Priya, 2:40 · Wistia · WISTIA_VIDEO_ID_2_TESTIMONIAL
Skin & Co.
Maison Derma
Glow Bar
Face Rooms
Aesthé
Lumen

Why clinics lose patients.

i.

The agency over-promise.

Facebook ads fill the funnel, not the diary.
Repeat rate stays flat. You're funding acquisition, not retention.

ii.

Retention ideas with no admin.

The playbook lives in your head.
No tracking means it can't be delegated — and breaks when you step away.

iii.

The £80k machine in the corner.

Nine months in, used twice a week.
Still on finance. You're rebooking the same patients by hand.

One platform.
Five moving parts.

🎁

Branded app

Your clinic's app in the App Store — your logo, your colors.

✓

Auto reward tracking

Tied to your PMS. No cards. No manual stamps.

◧

Live retention dashboard

Repeat rate, LTV, at-risk patients — real-time.

✧

Re-engage on autopilot

90-day silents get a nudge before they churn.

◉

Built for multi-site

White-label, one cockpit across rooms and clinics.

[ patient app — screenshot ]
[ retention dashboard — screenshot ]

The questions everyone asks.

Q1ROI — really.
▶ 1:48
Q1 · 1:48 · Wistia · WISTIA_VIDEO_ID_3_Q1
Q2The contract.
▶ 1:12
Q2 · 1:12 · Wistia · WISTIA_VIDEO_ID_4_Q2
Q3Patient adoption.
▶ 2:04
Q3 · 2:04 · Wistia · WISTIA_VIDEO_ID_5_Q3
Q4Implementation.
▶ 1:30
Q4 · 1:30 · Wistia · WISTIA_VIDEO_ID_6_Q4
Q5If it doesn't work.
▶ 1:15
Q5 · 1:15 · Wistia · WISTIA_VIDEO_ID_7_Q5
Q6Ask on the call.
Fri 2 May

Day zero to data.

Days 0 – 14

Onboarding.

PMS connected. Brand applied. Staff trained in one 45-min session.

Days 15 – 30

Soft launch.

First cohort invited. Adoption curve live on your dashboard.

Days 31 – 60

Engagement loop.

Re-engage fires at 90-day silents. Rebook rate begins to move.

Days 61 – 90

Measurable uplift.

Median +8–12pp on repeat visits. Your numbers. Our next conversation.

Three conversations with clinic owners who solved this.

Ep. 12 · Wistia · WISTIA_PODCAST_ID_1
Priya K. · Skin & Co.

Off the Facebook-ad hamster wheel in 60 days.

Ep. 09 · Wistia · WISTIA_PODCAST_ID_2
Marcus L. · The Face Rooms

Scaling loyalty from one room to three sites.

Ep. 06 · Wistia · WISTIA_PODCAST_ID_3
Dr. Helena · Lumen Clinic

The £80k machine I should never have bought.

See you Friday.
2 May · 10:30 GMT · 30 min